Privacy Policy

Where applicable law requires a legal basis for processing, we rely on one or more of the following:

• Consent, such as when you opt in to analytics cookies, marketing communications, or another optional processing activity.
• Legitimate interests, such as responding to inquiries, operating and improving our sites, protecting our systems, and understanding business interest in our products and services.
• Contract or pre-contract steps, such as scheduling a meeting, evaluating a potential engagement, or providing requested information.
• Legal obligations, such as maintaining records, complying with lawful requests, and enforcing our rights.

Information you provide directly. If you request a call, book a demo, email us, or otherwise contact us, we may collect your name, work email address, company, product or service interest, message content, meeting preferences, time zone, and related communications. If you apply for a role or communicate with us in another business context, we may collect the information you choose to provide for that purpose.

Information collected automatically. When you use the sites, we and our service providers may collect technical and usage information, including:

• IP address, approximate location derived from IP address, device and browser type, operating system, language, referring URL, and timestamps.
• Pages and sections viewed, links clicked, forms started or submitted, meeting-booking steps, error events, and other interactions with the sites.
• Cookie identifiers or similar online identifiers, but only where permitted by law and your consent choices.

We do not intentionally collect sensitive personal information through the sites. Please do not submit health information, government identification numbers, financial account numbers, account credentials, or other sensitive information in website forms or messages.

We use cookies and similar technologies to operate the sites, keep them secure, and remember permitted preferences. These strictly necessary technologies are used by default.

With consent where required, we also use optional analytics cookies and similar technologies to understand how visitors use the sites. We use Google Tag Manager and Google Analytics 4 to measure page views, section engagement, scroll depth, link clicks, form funnel activity, meeting-booking steps, session quality, and error events so we can improve our content and user experience.

Google Analytics may collect information about your device, browser, pages viewed, interactions, approximate location, and online identifiers. We do not send names, email addresses, company names, free-text form messages, or meeting-booking identifiers to Google Analytics. You can learn more about how Google uses information from sites and apps that use its services at policies.google.com/technologies/partner-sites.

Our current cookie preference categories are:

• Strictly necessary cookies: always active for core site operation, security, form availability, and remembering your privacy choices.
• Analytics and performance cookies: optional, used only with consent where required, and currently provided through Google Tag Manager and Google Analytics 4.
• Functional cookies: optional cookies that can enable enhanced functionality or personalization based on how you interact with the sites.
• Advertising and targeting cookies: optional cookies that may be used to support relevant content, advertising, measurement, or similar marketing-related purposes where enabled and disclosed.

Where required, optional cookies are controlled through the cookie banner or preference center. You may decline optional cookies, tailor your preferences, change your choices, or withdraw consent through the cookie banner or Cookie settings control, or by contacting us. Rejecting optional cookies does not prevent you from submitting a form, requesting a call, or booking a demo.

We use information for the following business and commercial purposes:

• To respond to inquiries and requests.
• To schedule and manage calls, demos, and related communications.
• To operate, secure, debug, and improve the sites.
• To understand interest in our products and services.
• To send business communications and marketing messages where permitted by law.
• To maintain records, comply with legal obligations, and protect our rights.

We may disclose information to service providers and business partners that help us operate the sites, process inquiries, schedule meetings, manage customer relationships, host infrastructure, provide analytics, and communicate with you. These providers may include Google Analytics and Google Tag Manager, Vercel, Zapier, Salesforce, Cal.com, email providers, security providers, and professional advisors.

We may also disclose information if required by law, legal process, or governmental request; to protect the rights, safety, and security of Enlighten, our users, or others; or in connection with a business transaction such as a merger, acquisition, financing, reorganization, or sale of assets.

We do not sell personal information for money. Based on our current site practices, we do not share personal information for cross-context behavioral advertising. If that changes, we will update this Policy and provide any required opt-out controls.

We are based in the United States, and the information we collect may be processed in the United States and other countries where we or our service providers operate. These countries may have privacy laws that differ from those in your jurisdiction. Where required, we use appropriate safeguards for international transfers, such as data processing agreements and other lawful transfer mechanisms.

We take appropriate measures to maintain the security of your data on Enlighten AI Labs websites. However, you should understand that the open nature of the internet is such that data may flow over networks without security measures and may be accessed and used by people other than those for whom the data is intended. As a result, while Enlighten strives to protect your information, we cannot and do not guarantee that these measures will be 100% effective in securing any information you transmit to or from the site.

We retain personal information for as long as reasonably needed for the purposes described in this Policy, unless a longer retention period is required or permitted by law. The criteria used to determine retention periods include:

• The length of our relationship with you or your organization.
• The purpose for which the information was collected, such as responding to an inquiry or managing a booked meeting.
• Legal, accounting, security, compliance, dispute-resolution, and recordkeeping requirements.
• Whether the information is stored in backup, logging, CRM, analytics, or vendor systems with their own retention schedules.

Depending on where you live, you may have the right to request access to, correction of, deletion of, or a copy of personal information we hold about you. You may also have the right to object to or restrict certain processing, withdraw consent where processing is based on consent, opt out of certain marketing communications, or lodge a complaint with a data protection authority.

To exercise privacy rights, contact us at privacy@enlightenailabs.com. We may need to verify your identity before fulfilling a request. If you use an authorized agent, we may ask for proof of authorization and may still require you to verify your identity directly where permitted by law.

This section applies to California residents and supplements the rest of this Policy. In the past 12 months, we may have collected the following categories of personal information:

• Identifiers, such as name, work email address, company, IP address, and online identifiers.
• Commercial and inquiry information, such as product or service interest, form submissions, meeting requests, and communications with us.
• Internet or network activity, such as pages viewed, sections viewed, links clicked, referrers, device data, browser data, and analytics events.
• Professional or employment-related information, such as company name, business role information you choose to provide, and business contact details.
• Approximate geolocation, such as country, region, or city inferred from IP address.
• Inferences, such as likely interest in a product, service, or topic based on your interactions with the sites.

We collect these categories from you, your device or browser, service providers, and business contacts. We use them for the purposes described above, including responding to requests, scheduling meetings, operating and improving the sites, security, analytics, marketing where permitted, recordkeeping, and legal compliance.

We may disclose these categories to service providers and contractors, including hosting, analytics, CRM, automation, booking, communications, security, and professional service providers. We do not knowingly sell personal information for money. Based on our current site practices, we do not share personal information for cross-context behavioral advertising.

California residents may have the right to know/access, delete, correct, opt out of sale or sharing, limit the use and disclosure of sensitive personal information where applicable, and not be discriminated against for exercising these rights. Where required, we honor Global Privacy Control signals as requests to opt out of sale or sharing.

To exercise California privacy rights, contact us at privacy@enlightenailabs.com.

You may choose whether to provide information through the sites. If you do not provide certain information, we may not be able to respond to your request, schedule a demo, or provide the information you asked for. If you receive marketing emails from us, you may unsubscribe by using the unsubscribe link in the email or by contacting us.

If you have any questions about our Policy, please contact us at privacy@enlightenailabs.com.